Enable Accessibility
×
Close
Personal Online Banking
If you need assistance, please contact Personal Client Services at 855.762.7500 or view the FAQs
e‑Treasury Business Banking
Log in
Safeguarding your online banking sessions is our top priority. For information about how you can help protect your online banking sessions, or if you need additional assistance with your e-Treasury log-in, please contact Client Support at [email protected] or 855.274.2800.

Download our e-Treasury Secure Browser

Business Online Banking
If you need assistance, please contact Client Services at [email protected] or 855.274.2800.
e‑Treasury
Log in
Safeguarding your online banking sessions is our top priority. For information about how you can help protect your online banking sessions, or if you need additional assistance with your e-Treasury log-in, please contact TM Service at [email protected] or 212.575.8020.


Download our e-Treasury Secure Browser

Download the Sterling e-Treasury Token Client


Business Online Banking
If you need assistance, please contact Client Services at [email protected] or 855.274.2800

For optimal viewing experience, please use a supported browser such as Chrome or Edge

Download Edge Download Chrome

Best Practices for Setting Goals

You know the value of goal-setting for your employees. However, setting goals that aren’t attainable will kill motivation.

For sales teams, a significant goal may be to close a certain number of deals or acquire a specific number of leads in a given time period. Team leaders and managers have to balance setting a goal that is within reach with one that is also challenging.

Offer a Range
With goals that are too easily attainable, employees may not feel motivated, or they may lose inspiration to keep up the pace after reaching the target. On the other hand, employees could get discouraged by overwhelming goals. That’s why setting a range of goals—or a high-low target area, instead of a specific or hard number—gives employees flexibility and a realistic sense of accomplishment.

In fact, one study shows that setting these range goals can help sustain motivation. From a leader’s perspective, sustained motivation—and techniques like range goals—can carry a team to reach new heights and new levels of success.

High-Low Goals Lead to Persistence
In a study, 80% of participants who were assigned a range goal showed sustained motivation in reaching longer-term goals, compared with 50% who were assigned a single-number goal.

Let Webster Bank help your business strive to reach new goals with customized financial solutions. Contact your relationship manager today, at 855.274.2800.

Related Resources

Small Business BankingArticles
Glowing with the Flow: How Cheryl Gentry and Glow Global Events Grows and Thrives by Embracing Key Moments
Every moment matters in the event planning and management industry—and few understand this fact as deeply as Cheryl Gentry, founder and CEO of Glow Global Events. Over her 25-plus-year career in the events and entertainment industry, Gentry has taken advantage of countless opportunities to learn and grow. From embracing her role as a growth-minded CEO, […]
Small Business BankingArticles
Embrace Demand Forecasting in Your Small Business to Maximize Agility and Efficiency
For large and small business owners alike, the concept of demand forecasting—an essential business practice in predicting turnover, profit margins, sales, and cash-flow—can feel daunting. Critical for helping your business see around the corner and anticipating the road ahead, mastering demand forecasting may maximize your business’ ability to think on its feet and operate at […]
Small Business BankingArticles
3 Ways Your Business Can Help Promote Your Community’s Growth and Development
As a small business owner, you wear a lot of hats. It’s easy to get caught up in keeping operations afloat and missing out on the opportunities that could help your business grow in your community. Engaging with your community can help your small business in big ways—citizens are aware of the importance small businesses […]
Connect With Us
Learn more about Webster products, services and the communities we serve.
We’d love your feedback